Doug Firby - Director

Doug Firby is Associate Director, Communications, Media and Marketing, for Sunshine Village Corp. He joined Alberta's most popular ski and snowboard resort after a three-decade career in newspapers across Canada. He was with the Calgary Herald for seven years, as Editorial Pages Editor and later as Editor, Digital Content Development. Before that, he was Managing Editor of the St. Catharines Standard in Ontario, and previously worked at newspapers in Winnipeg, London and Windsor.

A married father of three, he enjoys skiing, cycling, running and kayaking. He has a degree in journalism from London's University of Western Ontario, and has taught journalism at several post-secondary institutions, including Mount Royal College.